Find out more at this article: The Evolution of a Master - BusinessWeek
And check out what Gordon did for sports cars (an inspiration for what FX is doing for dirt bikes) below...
Light Car Company Rocket
Murray designed this vehicle-at the time the world's lightest production car-as another side project. It weighed only 800 pounds and had a motorcycle engine with an attached 10-speed gearbox. Murray claims he didn't use any special materials in the design: His ideas were made possible using only truly essential elements in the car.